RIM have released Blackberry Messenger version 6, which allows application integration so say a BBM connected game will allow the user to invite a BBM friend to play.
The first wave of BBM connected applications will go live on Blackberry World today.
There are around 45m monthly active users of BBM and RIM hope to increase this by adding functionality to BBM such as location services and VoIP.
If Apple and Google can offer a competing messaging system that really competes with BBM, then it really may be the end of RIM.
2011/07/28
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