Latest Business News and Financial Information | Reuters.co.uk
Orange the (current) mobile arm of France Telecom and Wanadoo (the ISP arm) are offering cut price broadband to Orange mobile customers. They'll get 2M ADSL for £9.99 per month.
Eventually the ISP and mobile arms will be combined and come under the Orange brand.
This is just the start of a trend and ISP's will offer mobile offerings, either via a MVNO or as a reseller as is already happening in the fixed line markets.
France Telecom has deep pockets and large subsciber bases and can make this happen quickly and get a good fotthold in the market.
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